Grow your SaaS from €0 to €1 million ARR

Alex has been an invaluable contributor to taking Forward to the next stage. He helped us revamp and strengthen our Go-To-Market strategy. He provided highly valuable and actionable frameworks that have helped structure our vision and deliver results quickly.

We refined our ICP, structured our messaging, and built a powerful content strategy from the ground up. Since we started working with Alex, we've 10x'd our inbound growth and turned it into a repeatable and scalable growth channel. He acted as a member of the team and always found time to provide fast answers and support. I strongly recommend Alex as a GTM specialist for any early-stage startup looking for strategic clarity and repeatable growth.

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Alex helped us grow raaft.io - we worked a lot on the ICP, how to find the right leads, and our messaging (for the website and email sequences). He is able to quickly understand products, extract USPs and communicate them clearly. Very sharp! Working with him is super smooth - clear communication, actionable tips and hands-on. I highly recommend working with Alex.

Alex has been a fantastic help to Asora. He helped us sharpen our ICP and define clear compelling messaging for all our customer-facing communication (New website, Outbound Sequencing). Alex demonstrated a real desire to understand our business. After each session, we go out with a clear plan on what to focus on and how. I can highly recommend Alex to any early-stage SaaS Founder.

The biggest shift is that our go-to-market is now a system, not an instinct. We can articulate our positioning in one sentence, we run demos with a clear process, we have a repeatable outbound motion, a sales framework, content and lead magnets bringing inbound, and a pricing structure that holds up in negotiations.

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What I valued most was the structure and clarity Alex brought to the table. He turned an overwhelming number of possibilities into a clear roadmap, helping us understand exactly what to focus on and why

Working with Alex brought the focus we needed. He isn't just a sales coach — he thinks holistically about GTM, from lead generation to customer success and even product. His strategic insight combined with a hands-on approach (“let’s do it” mentality) makes him a true co-pilot to our team.